PRESS RELEASE: Uche Pedro Wins British Council/TFA Young Media Entrepreneur of the Year

Lagos, Nigeria

October 21, 2013

Prior to the official announcement of the date and venue for The Future Awards Africa (TFAA) 2013, the project’s Central Working Committee (CWC) and the British Council have announced Uche Pedro as the winner of The International Young Media Entrepreneur of the Year’ award.

The award, presented in conjunction with the British Council, aims to celebrate young people working in the media, with entrepreneurial and leadership abilities, potential to change their sector, market awareness and understanding.

“It’s been an exciting four months we are very pleased to announce Uche Pedro as the winner of this new category – which was evolved from our prize in entertainment and media enterprise,” said Chude Jideonwo, Executive Director of The Future Project.

Pedro, a new media entrepreneur, founded popular Nigerian blog Bella Naija. She will participate in a UK tour with finalists from up to 10 other countries and participate in activities including:

– A visit to the UK in October where she gets the chance to meet the winners from other countries, make UK contacts, and attend the leading UK industry event- The Cross Media Forum.

– A week’s free membership to the exclusive private member’s club – The Hospital Club

The Future Awards Africa 2013 – to be televised exclusively for Africa Magic and broadcast live online on Y! TV – will hold in October 2013 and will be a week-long three-city celebration. The host venue and date will be unveiled by the CWC in the coming week. The event is being held in partnership with the African Union Commission and Microsoft.

Media Partners include Channels TV, Silverbird TV, Nigeria Info, TW,Ventures Africa, and Guardian Life. Online Partners are BellaNaija, LindaIkejiBlog, Information Nigeria, Premium Times, 360Nobs, NigeriaNewsDesk, LadunLiadiBlog, and Jobberman. Official Media Partners are Cool FM, Wazobia FM and Y!/YNaija.com, and the official television partner is Africa Magic. For more information, visit @TFAAfrica on Twitter (the official hashtag for the event is #TFAA2013), or the website www.thefutureafrica.com/awards.